SHORT-FORM · CONTENT SYSTEMS

Not one-off posts. A repeatable creative engine.

Concept, script, edit, static creative and recurring production across brands and institutions.

~300

reels produced across all projects in one year

~40K

organic views on one university campaign reel

3 years

creative ownership for MayWay Concept Store

events produced end-to-end

SELECTED REELS / 08

Selected short-form work.

Click a piece to play it. Video loads only after interaction, so the page stays fast and no random video frame is used as a cover.

SELECTED WORK / 04

Not a gallery. Proof of how I work.

Selected cases change depending on the role, while the underlying facts stay consistent.

FASHION · CREATIVE SYSTEM

Three years of creative ownership for MayWay Concept Store

End-to-end short-form production plus the visual language of a physical fashion retail space.

Concept, scripting, aesthetic direction and short-form editing without an external creative team.
Redesigned the storefront roughly once per month throughout the three-year collaboration.
Connected digital content, visual merchandising and a consistent brand aesthetic.
Reels regularly reached approximately 1,000–2,800 views.

CAMPAIGN · PAID-SOCIAL ASSETS

Campaign creative for the University of Rzeszów

Short-form and static campaign assets for prospective-student and university audiences.

Produced reels, graphics and materials intended for paid social campaigns.
One Kulturalia campaign reel reached approximately 40,000 organic views without paid support.
Created campaign graphics and social content within an institutional workflow.
Contributed to information architecture for the university recruitment website.

The embedded Kulturalia reel is the campaign piece referenced in the ~40K organic result.

EVENTS · PRODUCTION OWNERSHIP

Recurring event production under real deadlines

Creative and organizational ownership across cultural and university projects.

Produced all 16 editions of UR Jazz Jam Session across three venues.
Coordinated concept, dates, venues, artists and promotion.
Created event video coverage and promotional graphics.
Designed approximately 40 event posters across university projects.

VISUAL DESIGN · SYSTEMS

Graphic and spatial work across culture and communication

Posters, visual systems and information structure across recurring projects.

Approximately 40 promotional posters for concerts, conferences and university events.
Visual merchandising and monthly storefront redesigns during the MayWay collaboration.
Visual arts background spanning drawing, painting and commissioned work.

Creative production with range — and a system behind it.

My background combines recurring commercial content production, visual merchandising, university campaign work, event production, visual arts and jazz. I care about strong visual systems, rhythm, clear messaging and creative that can be produced repeatedly — not only one-off ideas.

CONTACT · youdytasikora@gmail.com